The Higher League
Sell Your Business

Playbook

Family succession or an outside buyer?

How to think about passing the business on, or selling it, when family is involved.

Start with an honest conversation

Ask your family directly whether anyone wants to run the business. Many owners assume the answer, in either direction, and are surprised.

Passing it on

Keeps it in the family, but often means a lower or slower payment to you, and needs a successor who is ready and willing.

Selling to an outside buyer

Usually gives you a clearer payment and a clean break, and family can still benefit from what you receive.

A mix is possible

Some owners sell to an outside owner who keeps a family member in a role. Talk options through with your adviser and your family together.

General guidance only, not legal, tax or financial advice.

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